What is Google Keyword Planner? This internet marketing tool is designed specifically to assist internet marketers find information for certain keywords such as keyword competition, ad pricing, and search volume. If you are just starting your internet marketing journey, an excellent place to begin is with proper keyword research. The information gathered from the various tools and features provided by Google Keyword Planner will give you the best opportunity to succeed online.
As an internet marketer, or any internet marketer for that matter, it is important to know how many people are searching for your niche on the internet. This information can be crucial when it comes to selecting the correct keywords for your website and AdWords campaigns. You can obtain this information through various means such as free keyword tools provided by Google, paid tools provided by Google, or third party tools that are not considered Google related. In this article we will discuss how to use the Google keyword planner to determine keyword search volume. We will also discuss how to use the Google Keyword Research Tool to achieve higher search volume.
The main goal of using the Google keyword planner tool free is to provide you with the necessary information to produce better quality campaigns. If you are unfamiliar with how the entire process works, the basic steps involve entering the appropriate data, which in this case pertains to the type of search you are conducting. Next the Google keyword planner will analyze the given data, determining if there are keywords related to your campaign that is already high in demand. If there are, they will be ranked higher in the Google search results.
Once the keywords that fall under these high demand categories have been selected, you will see an overall graph revealing your current position in terms of demand. You can determine where you are currently at in terms of demand, allowing you to further explore areas that may require additional research. As you examine new campaigns and existing campaigns, you will quickly discover areas that may not have been revealed by the keyword planner tool. This quick analysis allows you to pinpoint weak areas that should be expanded upon, resulting in more traffic and ultimately, conversions.
In order to make full use of the Google keyword planner, it is important to remember to always test new campaigns to make sure they are converting. There is nothing more frustrating than running a high converting campaign only to have it give you disappointing results. By running a series of test campaigns, you will have a better idea of what areas need work and what areas are perfect for your campaign. In addition, the tool will show you which keywords are bringing in the most traffic, allowing you to concentrate on those keywords while focusing on other aspects of your campaign.
You will quickly discover which keywords are providing the most traffic and are bringing in the most conversions. Once you have this information you can determine which keywords are effective in your current campaign and which ones you should discard. Often times, using the Google keyword planner tool can result in a huge boost in traffic and sales. However, you must remember that the tool alone will not make your campaign successful. You must implement the tools and study your competitors and their keywords to find those that are truly working for your business.